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SPARK Matrix™: CX Management Services, Q2, 2023

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Quadrant Knowledge Solutions’ CX Management Services market research includes a detailed analysis of the global market regarding short-term and long-term growth opportunities, emerging technology trends, market trends, and future market outlook. The study provides a comprehensive market forecast analysis of the global market and the overall market adoption rate as well. This research provides strategic information for technology vendors to better understand the existing market, supporting their growth strategies; and for users to evaluate different vendors’ capabilities, competitive differentiation, and market position.

The research includes detailed competition analysis and vendor evaluation with the proprietary SPARK Matrix analysis. SPARK Matrix includes ranking and positioning of leading CX Management Services vendors, with a global impact. The SPARK Matrix includes an analysis of vendors, [24]7.ai, Alorica, Capita, Cognizant, Comdata Group, Concentrix, Conduent, Covisian, Datamatics, EXL, Genpact, HGS, Innover Digital, Majorel, NTT Data, Sitel Group, Startek, Sutherland, TCS, Tech Mahindra, Teleperformance, TELUS International, Transcosmsos, TTEC, VXI, Webhelp, Wipro, and WNS.

According to Nithin Bhaskaran, Analyst at Quadrant Knowledge Solutions “The market for customer experience (CX) management services has seen significant growth in recent years as businesses increasingly recognize the crucial role customer satisfaction plays in boosting revenue and growth. The adoption of cloud-based solutions has also benefited the market, offering scalability, flexibility, and cost savings for customer support operations. The CX management services market is set to continue growing by adopting advanced technology solutions like metaverse to enhance the customer experience and build brand loyalty through personalized and seamless experiences, the service providers play a crucial role in helping businesses to deliver enriched customer experience.”

Q2 2023 SPARK Matrix™: CX Management Services
Source: Quadrant Knowledge Solutions

Table of Contents

Executive Overview

  • Key Research Findings

Market Overview and Technology Trends

Factors Influencing Technology Development and Market Growth

Market Adoption Trends

Competition Landscape and Analysis 

  • Competitive Overview and Analysis
  • Key Competitive Factors and Technology Differentiators

SPARK Matrix™: CX Management Services

Vendor Profiles

Research Methodologies


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