Quadrant Knowledge Solutions’ Customer Journey Mapping market research includes a detailed analysis of the global market regarding short-term and long-term growth opportunities, emerging technology trends, market trends, and future market outlook. The study provides a comprehensive analysis of the global market and the overall market adoption rate as well. This research provides strategic information for technology vendors to better understand the existing market, supporting their growth strategies; and for users to evaluate different vendors’ capabilities, competitive differentiation, and market position.
The research includes detailed competition analysis and vendor evaluation with the proprietary SPARK Matrix analysis. SPARK Matrix includes the ranking and positioning of leading Customer Journey Mapping vendors with a global impact. The SPARK Matrix includes the analysis of vendors, including Capsifi, Clarivate, Custellence, cxomni, Gainsight, Mavim, MEGA International, Microsoft, Miro, More Than Metrics, Mural, Pegasystems, Quadient, Salesforce, Signavio, SoftwareAG, Strativity Group, SuiteCX, and UXPressia.
According to Priyanka Panhale, Analyst at Quadrant Knowledge Solutions “ Organizations are undergoing a major cultural shift with an increasing focus on inculcating a customer-centric culture, and CJM is gaining traction in the market, as it is considered as an initial step in achieving the same. There is a growing emphasis on understanding the digitally driven customers’ journeys to formulate compelling digital strategies.”
2022 Customer Journey Mapping SPARK Matrix
Source: Quadrant Knowledge Solutions
Table of Contents
Executive Overview
- Key Research Findings
Market Overview and Technology Trends
Factors Influencing Technology Development and Market Growth
Market Adoption Trends
Competition Landscape and Analysis
- Competitive Overview and Analysis
- Key Competitive Factors and Technology Differentiators
SPARK Matrix™: Customer Journey Mapping Market
Vendor Profiles
Research Methodologies
Custom Research Service
Our custom research service is designed to meet the client’s specific requirements by providing customized in-depth analysis of the technology market to meet your strategic needs. Further, our custom research and consulting services deliverable is uniquely effective, powerful, innovative, and realistic for helping companies successfully address business challenges. Our team of experienced consultants can help you in achieving short-term and long-term business goals in the following ways:
- Detailed understanding of the industry structure, market participants, and value chain mapping
- Business potential and opportunities of target markets, economies, and industries
- Strategic planning and tactical opportunities
- Go to market strategies
