Customer Communication Management (CCM) is a tool that enables an organization to enhance its customer experience by automating the communication workflow and personalize external communication across various mediums like e-mail, SMS, web pages, interactive documents, and such others. It centralizes the process and offers on-demand, batch, and interactive communication which ensures better delivery to customers, partners, distributors, regulatory bodies, and such others. The customer communication management platform unifies the data from diverse sources into one single format, providing ease of analyzing the data patterns, and build future predictions on the same.
Quadrant Knowledge Solutions’ Customer Communication Management market research includes a detailed analysis of the global market regarding short-term and long-term growth opportunities, emerging technology trends, market trends, and future market outlook. The study provides a comprehensive market forecast analysis of the global market in various geographical regions and the overall market adoption rate as well. This research provides strategic information – for technology vendors to better understand the existing market, supporting their growth strategies; and for users to evaluate different vendors’ capabilities, competitive differentiation, and market position.
The research includes a detailed competition analysis and vendor evaluation with the proprietary SPARK Matrix analysis. SPARK Matrix includes ranking and positioning of leading customer communication management vendors, with a global impact. The SPARK Matrix includes analysis of vendors, including Adobe, Assentis, Conga, Crawford Technologies, Doxee, Hyland, iberDok, Intense, ISIS Papyrus, Messagepoint, Nintex, OpenText, Precisely, Quadient, Smart Communication, Striata, Topdown, Transformations, Unifiedpost and XMPie.
2020 Customer Communication Management (CCM) SPARK Matrix
Source: Quadrant Knowledge Solutions
Table of Contents
Executive Overview
- Key Research Findings
Market Overview and Technology Trends
Factors Influencing Technology Development and Market Growth
Market Adoption Trends
Regional Trends and Forecasts
Competition Landscape and Analysis
- Competitive Overview and Analysis
- Key Competitive Factors and Technology Differentiators
SPARK Matrix™: Customer Communication Management (CCM) Market
Vendor Profiles
Research Methodologies
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- Strategic planning and tactical opportunities
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