Quadrant Knowledge Solutions’ Customer Analytics Service Providers market research includes a detailed analysis of the global market regarding short-term and long-term growth opportunities, product portfolio, add-on modules, emerging trends, market trends, and future market outlook. The study provides a comprehensive market forecast analysis of the global market and the overall market adoption rate as well. This research provides strategic information for service vendors to better understand the existing market, supporting their growth strategies; and for users to evaluate different vendors’ range of solutions, services, and capabilities, competitive differentiation, and overall market position.
The research includes detailed competition analysis and vendor evaluation with the proprietary SPARK Matrix analysis. The SPARK Matrix includes ranking and positioning of leading customer analytics service providers with a global impact. The SPARK Matrix includes an analysis of vendors, including Course5 Intelligence, Evalueserve, EXL, Fractal Analytics, Genpact, Kantar, Tiger Analytics, TTEC, and Quantium.
According to Preshit Parab, Analyst at Quadrant Knowledge Solutions, “Customer analytics service providers facilitate in optimizing the process of acquiring, understanding, interacting, upselling, and retaining customers by providing customer analytics/business consulting, creating relevant customer acquisition and retention strategies, and converting valuable insights into actions. The customer analytics service providers help organizations in addressing various business challenges with comprehensive customer segmentation, channel attribution, behavioural analysis, churn prediction, and product recommendation.”
Table of Contents
Executive Overview
- Key Research Findings
Market Overview and Technology Trends
Factors Influencing Technology Development and Market Growth
Market Adoption Trends
Competition Landscape and Analysis
- Competitive Overview and Analysis
- Key Competitive Factors and Technology Differentiators
SPARK Matrix™: Customer Analytics Service Providers
Vendor Profiles
Research Methodologies
Custom Research Service
Our custom research service is designed to meet the client’s specific requirements by providing a customized in-depth analysis of the technology market to meet your strategic needs. Further, our custom research and consulting services deliverable is uniquely effective, powerful, innovative, and realistic for helping companies successfully address business challenges. Our team of experienced consultants can help you in achieving short-term and long-term business goals in the following ways:
- Detailed understanding of the industry structure, market participants, and value chain mapping.
- Business potential and opportunities of target markets, economies, and industries.
- Strategic planning and tactical opportunities.
- Go to market strategies.
