Quadrant Knowledge Solutions’ content marketing platform market research includes a detailed analysis of the global market regarding short-term and long-term growth opportunities, emerging technology trends, market trends, and future market outlook. The study provides a comprehensive market forecast analysis of the global market and the overall market adoption rate as well. This research provides strategic information for technology vendors to better understand the existing market, supporting their growth strategies; and for users to evaluate different vendors’ capabilities, competitive differentiation, and market position.
The research includes detailed competition analysis and vendor evaluation with the proprietary SPARK Matrix analysis. SPARK Matrix includes ranking and positioning of leading Content marketing platform vendors, with a global impact. The SPARK Matrix includes an analysis of vendors, including Brafton, Contently, CoSchedule, ion interactive (by Rock Content), Mintent, Optimizely, Seismic, Sitecore, Skyword, Sprinklr, and Upland Kapost
According to Nithin Bhaskaran, Analyst at Quadrant Knowledge Solutions “Content Marketing Platform is a software solution that helps organization by managing the entire content marketing operations which includes planning, creation, collaboration, approvals, and distribution of contents across different media platforms and social media. Content marketing platform is being widely adopted across different organizations to increase revenue, enhance brand awareness, and stimulate lead generation. Organizations should look for the content marketing platform providers who can offer features like content performance analytics, social listening insights, and AI driven content creation which helps the organizations to engage customers by delivering personalized contents.”
2022 Content Marketing Platform SPARK Matrix
Source: Quadrant Knowledge Solutions
Table of Contents
Executive Overview
- Key Research Findings
Market Overview and Technology Trends
Factors Influencing Technology Development and Market Growth
Market Adoption Trends
Competition Landscape and Analysis
- Competitive Overview and Analysis
- Key Competitive Factors and Technology Differentiators
SPARK Matrix™: Content Marketing Platform
Vendor Profiles
Research Methodologies
Custom Research Service
Our custom research service is designed to meet the client’s specific requirements by providing a customized in-depth analysis of the technology market to meet your strategic needs. Further, our custom research and consulting services deliverable is uniquely effective, powerful, innovative, and realistic for helping companies successfully address business challenges. Our team of experienced consultants can help you in achieving short-term and long-term business goals in the following ways:
- Detailed understanding of the industry structure, market participants, and value chain mapping.
- Business potential and opportunities of target markets, economies, and industries.
- Strategic planning and tactical opportunities.
- Go to market strategies.
